Cookie Policy

COOKIES – WHAT ARE THEY?

A cookie is a small file that typically consists of letters and numbers. Cookies are downloaded on to your device when you visit or use Shroff Eye Centre’s (SEC) website. These downloaded cookies allow SEC to recognize what user preferences are and store them, so that the user saves time from providing same information again while accessing SEC website. Thus, cookies on SEC website are used to provide you with more relevant information, and give you a better and valuable user experience when you browse. Further, they also help SEC to improve its website.

As such, cookies by themselves will not reveal your personal information, but they do contain certain unique identifiers, which when combined with other identifiers and information may generate personal information about your identity.

WHAT INFORMATION IS COLLECTED WITH SEC COOKIES?

Cookies used on SEC website collect information concerning your name, contact details such as e-mail address, page from where enquiry form was filled, location from where you accessed SEC website, specialty sought by you, date of submission of enquiry and the IP address. In certain instances, information collected by cookies will reflect your preferences and choices or follow your activity when you revisit SEC website.

When you land on SEC website by clicking a link on a third party website or other platform, SEC cookies store information about your arrival from the external link in the form of a session cookie.

ARE COOKIES ESSENTIAL TO USE SEC WEBSITE?

No, cookies are not essential for all usage of SEC website.

You do not need cookies to visit SEC website and you can opt out of them by turning them off on your browser and phone settings. However, doing so may affect your browsing experience.

In the event that you want to access SEC web pages that require registration such as booking an appointment, you will need to accept a mandatory session cookie, which you can delete after you leave SEC website.

LEGAL BASIS FOR COLLECTING COOKIES UNDER IT ACT AND EU GDPR

SEC website collects and uses cookies as well as personal information generated through them, where you have provided your free consent on the basis of a notice or cookie banner that is displayed on SEC website. This forms the legal basis under Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 and Article 6(1)(a) of EU General Data Protection Regulations.

Where consent is not requested or given, the legal basis for the use of the functional cookies is premised and based on SEC legitimate interest (i.e. interest in the analysis, optimization and economic operation of the website and services) within the meaning of Art. 6(1)(f) GDPR.

Please note that under no circumstance SEC cookies shall be used in any manner that could affect your rights and interests.

CAN I MANAGE THE USE OF SEC COOKIES?

You do not have to accept cookies and you may modify your browser settings to refuse them. The browser you use allows you to see, identify and control the use of website cookies, including SEC cookies.

You can revoke your earlier provided consent at any time and control the cookies through your browser, deleting them individually or deleting all of them. You can also set your browser to not accept any cookies.

If this option is selected, you should be aware that many websites may not function properly, but this is not the case with SEC website. Instead of setting up your browser to refuse/block cookies, you could set it up in a manner where your consent is required before each cookie is set on your device. This gives you more control over what is set on your device without excessively disrupting or compromising on the quality of your browsing experience. There are different levels of control that you can exercise in using your cookies. You will be able to prevent only third party cookies from being deployed, or block specific companies from deploying a cookie on your device.

In order to manage and control your cookies, please select your browser from the list below and follow the instructions:

DOES SEC USE THIRD PARTY ANALYTICS AND ADVERTISING COOKIES?

Yes.

SEC uses analytics tools and other third party technologies such as Google Analytics, Google Ads, Facebook Pixel, and Google Maps iFrame.

Why? SEC website uses these for understanding usage and user metrics when you use SEC website and/or services. These also help us to advertise and remarket our services. The third party analytics companies who collect information on SEC website may combine the information with other information that they may have independently collected about your browsing and internet activities, either from several other websites that use analytics tools plus their own online products and services.These companies collect and use such information under their own privacy policies, and SEC as an independent organization cannot be held responsible for their data protection and privacy measures.

How? The third party tools and cookies use personal information for the following purposes:

  • Google Analytics: The cookies used collect and analyze certain types of information including your personal information for usage and user metrics, such as age, gender, languages used, preferences and interests, onsite behavior and usage information, device and software identifiers, search queries, mobile network and other similar information. Google Analytics’ terms of utilizing your data can be accessed in their terms of service . You may opt-out of Google Analytics utilizing your data by installing the Google Analytics opt-out browser add-on.

  • Google Ads: The cookies allow SEC to reach new people, as well as those who previously visited SEC website, and match the right people with the right message. These cookie use information about you and your browsing behavior on SEC website to serve relevant adverts across the Google Display Network. You can control how Google personalises Google ads, or turn off personalization of Google ads, at Ad Settings. Google Ads Policy

  • Google Maps iFrame: This helps to display interactive maps. The information collected by Google maps includes your search terms, IP addresses, latitude/longitude coordinates. Google Privacy Policy

  • Facebook pixel: It keeps track of the visitors of SEC website. This way it enables SEC to display the advertisement regarding our products and services to those who have shown interest in SEC website. This ensures that our advertisements are in line with the potential interest of users and are not annoying.  Facebook Policy